hearing training

Save time,
increase profits!

  • Hearing Basics helps you educate your patients.
  • Informed patients choose better hearing aids.
  • Better patient choices means fewer returns.
  • Giving away Hearing Basics booklets helps attract and retain patients.

Why Hearing Training?

Often overlooked, is the need to explain that, once the customer or patient understands his options and has chosen one of the many different hearing aids on the market, there is yet a major hurdle awaiting. This is where the booklet Hearing Training comes in. Few realize that prolonged loss of hearing slowly erases the brain's memory of the meaning of sounds – not just words – any sounds, the creaking door, the singing bird or the approaching car. Worse, the sudden onslaught of normal sounds in one's environment can be uncomfortable, confusing, and disquieting. All this on top of no longer being able to understand the meaning of the sounds.

Thus, the much anticipated moment of turning on the new, expensive hearing aid will be a disappointment, and that explains why many discard it after only a short try.

The booklet Hearing Training ensures that new hearing aid buyers will enter into the transaction properly prepared, i.e. ready to undergo the training to learn anew the meaning of sounds and how to move and act in the long forgotten environment of sounds.

People who have had proper training in relearning the meaning of sounds and speech after the acquisition of a hearing aid, will not be inclined to discard it right after the purchase.Hearing Training guarantees the final success of the complicated process that starts with the realization that one needs a hearing aid and ends with the successful completion of a Hearing Training course. Hearing Training prevents buyers' remorse.

Table of contents (Details +/-)

  1. Hearing Training Overview
  2. The Decision Process
  3. Worth Knowing
  4. Hearing Processes
  5. Hearing Training
  6. Exercise Syllabus
  7. Hearing Exercises
  8. Listening Technique

Make it yours!

Put your own custom label inside the booklet or on the back cover where everyone will see it. Your office will be the first one considered when patients of an ENT decide to purchase hearing aids and your office will be the first one they recommend.

» See sample custom covers

Sample content from the book

  • Hearing Training, page 5
  • Hearing Training, page 10
  • Hearing Training, page 11

The Outer Ear: The outer ear is comprised of the visible portion of the ear—called the auricle or pinna—the ear canal, and the eardrum. The pinna functions like a funnel, collecting the sounds from our surroundings and transmitting them through the ear canal to the eardrum. What we refer to as sounds here are really just vibrations in the air. When these vibrations reach the eardrum, they make it vibrate and the vibrations are passed on to the middle ear. Glands in the outer portion of the ear canal form earwax, which is designed to lubricate the canal, collect dirt and dust, and protect the eardrum. It is worth noting that earwax disposes of itself naturally. Cotton swabs should never be used in the ears as they can injure the very sensitive skin of the ear canal and simply push the wax deeper into the ear, thus impairing the ear’s natural cleaning process.

The Middle Ear: The vibrations of the eardrum are intensified by a set of small bones in the middle ear known as the ossicular chain. The three bones that comprise the chain are known as the hammer, anvil, and stirrup because of their shapes. They connect the eardrum to the inner ear. The Eustachian tube connects the middle ear space to the back of the throat and nose. As external air pressure changes, the middle ear needs to adjust; this is the main job of the Eustachian tube. A common example of this would be when you are descending at the end of a flight and feel your ears “pop.”

The Inner Ear and Auditory Center: The inner ear is comprised of the balance organ and the cochlea. The cochlea (Latin for the word snail) is a hollow tube that is coiled into the shape of a snail. It operates like a microphone, converting vibrations into nerve impulses which are sent to the brain and identified as sounds such as speech, music, or street noise. Above the cochlea is the balance organ, which responds to changes in body movement. Disturbance of this organ when sailing may result in dizziness and nausea (commonly known as seasickness) as changes in motion send conflicting messages to the brain.

Hoerfibel-Verlag, Dr. med. Joerg Lutz e.K. , Theaterplatz 1, 45127 Essen, Germany, E-Mail: info@hearingbasics.com